SOLUTIONS

What would you like to understand?

Choose a starting point. Explore the questions, connected data, and decisions that matter to your team.

01/MARKETING

Know which marketing actually makes money.

Follow ad spend through your website and CRM to customers and revenue. See which channels earn their budget.

A pattern to investigate

A channel can win on clicks and lose on customer value.

Compare acquisition cost with revenue before moving budget.

Explore Marketing →

Illustrative analysis · sample data

02/SAAS

What turns a signup into a lasting customer?

Connect product usage, customer, subscription and billing data to understand what turns users into customers — and what keeps them there.

  • What behaviors drive activation?
  • Which users are most likely to convert?

A pattern to investigate

An activation pattern can reveal who is more likely to stay.

Use cohort evidence to decide which onboarding steps to improve.

Explore SaaS →

Illustrative analysis · sample data

03/ECOMMERCE

Which sales are worth growing?

Compare orders, margins, repeat purchases, and returns. Discover which products and customers create lasting value.

  • Which products and categories drive revenue?
  • Which customers come back?

A pattern to investigate

Your revenue leader may not be your margin leader.

Compare margin and repeat purchases before choosing what to promote.

Explore Ecommerce →

Illustrative analysis · sample data

04/FINANCE & OPERATIONS

Where is performance drifting from plan?

Bring revenue, costs, and operational results together. Trace a variance to the location, customer, or cost behind it.

  • Where are we over or under budget?
  • What's driving the biggest variances?

A pattern to investigate

A total can hide the location driving a cost increase.

Investigate the largest variance before revising the plan.

Explore Finance & Operations →

Illustrative analysis · sample data

AND MORE

Different business. Equally good questions.

Analysis starts with your data and the questions you need answered. These are starting points, not limits.

Connect your existing sources. Add Lake and other optional products as your workflow grows.

  • Agencies

    Understand clients, revenue, utilization and profitability.

  • Services

    Understand customers, projects, revenue and operational performance.

  • Hospitality

    Understand bookings, customers, revenue and channel performance.

  • Education

    Understand enrollments, retention, revenue and student activity.

  • Travel

    Understand bookings, customers, revenue and acquisition.

  • Property

    Understand occupancy, revenue, customers and operating costs.

  • Recruitment

    Understand candidates, placements, clients and revenue.

Your next question belongs in Analysis.

Connect your data and start finding the relationships behind your business.

Explore FastBI Analysis →