Solutions / SaaS

Find the behaviors behind lasting revenue.

FastBI Analysis connects product activity with billing and customer data. See where trials stall, which cohorts stay, and what changed recurring revenue.

Activation → Retention → Expansion

Start analyzing →View pricing

01Improve activation

ACTIVATION

Find the moment a signup becomes an active user.

Compare the paths taken by users who convert and those who leave. Connect feature usage, teammate invites, and return visits to paid subscriptions, then decide what to improve in onboarding.

Which early actions are associated with conversion?
Where do users drop off before becoming customers?
Do converting users reach the core feature sooner?
Which acquisition sources bring users who return?

Use the pattern to choose an onboarding experiment, then measure whether conversion improves.

100 SIGNUPS

02Understand retention

RETENTION & REVENUE

Separate new growth from the revenue you keep.

Break MRR into new business, expansion, reactivation, contraction, and churn. Compare cohorts and plans to see whether growth comes from new customers or stronger relationships with existing ones.

Which cohorts retain the longest?
What's driving MRR growth?
Which customers are expanding — and which are contracting?
Where is churn coming from?
How does retained revenue differ by plan?

Decide where to focus: acquisition, expansion, or the customers you are losing.

MRR

$450,000→$482,000

New+$42k
Expansion+$18k
Reactivation+$7k
Contraction−$9k
Churn−$26k

Example: expansion offset 69% of churn this month.

03Put it to work

START WITH FASTBI ANALYSIS

Bring one question.
Follow it to an answer.

01 / CONNECT

Use the sources you have.

Connect product activity with your customer and billing data.

02 / INVESTIGATE

Ask. Inspect. Refine.

Ask in everyday language, review the SQL behind the answer, and follow up where something needs explaining.

03 / DECIDE

Put the result to work.

Use the evidence to choose your next onboarding or retention experiment.

Analysis is the core product. Lake is optional; you can start with connected sources. Sharing features depend on your plan.